September 11, 2026

Contextual Priming: Shaping Trajectories In AI/LLM Search Spaces

“Diamond.”   In a previous post here I mentioned how SEOs were the attention mechanism before the modern day transformer attention mechanism – guiding and shaping […]
August 29, 2026

Into The Looking Glass: On Projections In AI/LLM Search Spaces

“Shadows in ghosts.”   A few weeks ago here I wrote about how AI/LLM search responses can resemble our traditional search foundations – “Markovian ghosts“, so […]
August 22, 2026

Into The Infinite: Hilbert Spaces & AI/LLM Search Spaces

An archer smoothly picks up his arrow, bow in hand.   He slots the arrow in place and confidently pulls it back into position.   Taking […]
August 15, 2026

Building Anticipation: Markov Chains & AI/LLM Search Spaces

“To aim at.”   If you look at the etymology (word origin) of the word “stochastic” you will find many interpretations and among them you’ll find […]
July 25, 2026

Hidden North Stars: On Eigenvalues & Eigenvectors

“Read between the lines.”   “In an ever changing world/landscape.”   “In a nutshell..”   Clichés.   Being exposed to a term or phrase so much […]
July 17, 2026

On Walks: A (Brief) Graph Theory Primer For SEOs & AI/LLM Spaces

Walks.   A starting point, a destination — and a path connecting the two.   Every story has a beginning, middle and end and a walk […]
July 11, 2026

The Mathematical Basis: Constraining Responses In Search & AI/LLM Spaces

“Finding a basis”.   “Looking for a basis.”   “What is the basis for this argument?”   “Is this cash basis or accrual?”   “Basis” is […]
June 6, 2026

Everything Is A Math Wrapper, Part IV: Inner Products And The Geometry Of Similarity For SEOs & AI/LLM Search Spaces

The past few weeks I’ve covered quite a few areas of mathematics and how they connect with and relate to AI/LLM search spaces, so I want […]
May 29, 2026

Everything Is A Math Wrapper, Part III: Vector Spaces And Norms In AI/LLM Search

If you work online, in search or digital marketing in recent years it’s likely you’ve seen or heard the word “vector” or “vector space” thrown around […]
May 23, 2026

Everything Is A Math Wrapper, Part II: Metric Spaces And AI/LLM Search

Metric.   If you’ve worked in search/marketing this is a term that you should be familiar with and likely use everyday (and, perhaps, are exhausted by […]
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